chevron_right Brand story
Australia’s Nation Brand has been co-created with Indigenous designers featuring a kangaroo logo, boomerangs and landscape graphics.
chevron_right Using the brand
Join the 350 Australian organisations already using Australia’s Nation Brand. Use Australia's Nation Brand in your marketing.
chevron_right Case studies
Australia’s Nation Brand case studies showcase how Australian businesses and organisations are flying the ‘green and gold’ around the world.
chevron_right News and views
Read about what the world thinks of Australia, and how best to position Australian products, people and places internationally. Discover latest news.
See Frequently Asked Questions about Australia's Nation Brand. Using Australia's Nation Brand and the story behind Australia's Nation Brand.
chevron_right Brand Toolkit
Looking to showcase your products or services to the world? Australia's Nation Brand provides you with free resources to help.
Using the brand
News and views
From events to social media activations, discover how organisations are flying the ‘green and gold’ around the world.
The Australian Fashion Council has created a new Certification Trademark and campaign to drive global demand for Australian brands.
Study Australia leverages Australia's Nation Brand in marketing campaign to reach prospective students. Discover Australia's Nation Brand.
Australia's Nation Brand used to showcase world-class food and wine suppliers in the latest agribusiness campaign. Discover Australia's Nation Brand.
Australia's Nation Brand used in collaboration with Dairy Australia across all international marketing activities. Discover Australia's Nation Brand.
Over 350 Australian organisations are leveraging Australia’s Nation Brand in different ways.
Head to Australia’s Nation Brand Toolkit to explore, view and use Australia’s Nation Brand assets. To download them, you’ll need to register first.
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